AI Insights · Timothy · January 2023
Top 5 Virtual Fitness Programs on iOS in Turkey for Q4 2022
Explore the performance of the top 5 virtual fitness apps on iOS in Turkey during Q4 2022, with insights on their weekly downloads, revenue, and active users.
In Q4 2022, the top 5 virtual fitness programs on iOS in Turkey, according to Sensor Tower data, showcased varied performance in terms of weekly downloads, revenue, and active users.
Freeletics: Workouts & Fitness from Freeletics GmbH saw a fluctuating trend in weekly revenue, peaking at approximately $1.4K in late November. Weekly downloads remained relatively stable, with a peak of 297 in the same period. Weekly active users showed a slight decline from 1.2K in late September to around 1K by the end of December.
Strava: Run, Bike, Hike by Strava, Inc. experienced a notable increase in weekly revenue, reaching up to $1.4K in the final week of December. Weekly downloads saw a decrease from 573 in late September to 500 by the end of December. However, weekly active users remained fairly stable, fluctuating around 12K throughout the quarter.
Daily Yoga®: Yoga for Fitness from PhoeniXcel Limited had a significant spike in weekly downloads in late October, reaching nearly 3.8K. This coincided with a peak in weekly revenue of $964. Weekly active users followed a similar trend, peaking in late October at around 9.5K, before gradually declining to 2.8K by the end of December.
Zwift: Ride and Run by Zwift, Inc. showed a consistent increase in weekly revenue, peaking at $642 in mid-December. Weekly downloads remained low but stable, with a peak of 117 in late November. Weekly active users increased steadily from 177 in late September to 277 in mid-November, before stabilizing around 246 by the end of December.
Sweatcoin Walking Step Counter from Sweatco Ltd experienced a decrease in weekly revenue from $717 in late September to $254 by the end of December. Weekly downloads also saw a decline, dropping from 4.8K to nearly 2K in the same period. Weekly active users followed a downward trend, decreasing from 76K in late September to around 44K by the end of December.
These insights highlight the dynamic nature of the virtual fitness app market on iOS in Turkey. For more detailed analytics, visit Sensor Tower.
